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14 Apr 2024

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50 years of AMG - 50 years of driving performance

This year Mercedes are celebrating its 50th anniversary with its infamous AMG automotive performance. The company, originally founded by Hans Werner Aufrecht and Erhard Melcher, have since seen record successes in the motorsport world. Mercedes have since been fulfilling sporting and driving dreams of performance enthusiasts for 50 years.

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The development of unique driving pleasures has been put through its paces and as a result now proud to position itself as a highly successful sports car and today it is truer than ever before!

Since setting up their workshop in 1967 the Aufrecht, and Melcher Großaspach (AMG) claimed its first of many victories in the 24hr race at the Circuit de Spa-Francorchamps and so the victories continued:

  • The dream collaboration with Mercedes-Benz began in 1990
  • 1993 saw the launch of the C 36 AMF
  • In 2005 – Mercedes-AMG introduced the first vehicle to be developed entirely by Mercedes-AMG, welcome the Mercedes-Benz SLS AMG.
  • 2011 was the year that AMG became a serious partner in the work of motor-racing with the SLS AMG GT3.
  • Soon followed in 2014 the launch of the Mercedes-Benz AMG GT and the launch of the 43 series models in 2015.

Tobias Moers, Chairman of the Board of Management of Mercedes‑AMG GmbH Commented: Source

“We’re on the road to worldwide success with our strategic portfolio expansion and can look back on a sensational year. In addition, our AMG GT series, which was developed entirely in-house, is now available as a broad-based family, with which we have impressively demonstrated our expertise as a sports car brand... Our task now is not just to celebrate the AMG success story, but, in one of the most exciting periods of automotive history, to help shape the performance of the future,”

We are proud offer an extensive variety of Mercedes AMG available for hire. Experience our prestige and effortless Mercedes hire services - Choosing your prestige Mercedes hire vehicle with Avis Prestige already entitles to you an abundance of extras at no additional cost - including, an additional extra driver and Satnav installation and our first class Meet and Greet Service at Heathrow airport.

Expect only the best when you hire your Mercedes AMG with Avis Prestige.

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